Received 23.04.2022, Revised 04.08.2022, Accepted 06.09.2022
The purpose of the article is to determine the general trends and directions of development of the communication policy of libraries in Ukraine after February 24, 2022, based on the analysis of electronic resources of the leading domestic libraries. The methodology consists of the application of general scientific and special methods, namely: methods of analysis, synthesis of comparison and generalization, and the method of documentary analysis, which allow to achieve the purpose. Scientific novelty. The article considers topical issues of establishing communication among libraries during the martial law caused by full-scale military aggression against Ukraine, from 24.02.22 to the present (as of 14.06.22). More than 40 electronic resources of libraries in Ukraine were analyzed to understand the general tendencies of libraries' reactions to military actions inside the country. The peculiarities of the territory, where the libraries locate, are also taken into account – temporarily occupied territories, territories where active hostilities are taking place, or which are subject to constant rocket and bomb attacks, conditionally calm – «rear» territories. The main behavioral factors that affect the level of trust in the organization are studied. The article pays attention to the problem of untimely and insufficient communication of libraries, and the lack of relevant information on the main communication channels. Conclusions. The article proves the need for an immediate, complete, and frank response from library management to the Russian invasion. Recommendations for the communication policy of Ukrainian libraries at the present stage are identified. The issue of the need to transform the activities of libraries following new challenges and threats is considered
library; communication; crisis communications; communication policy; electronic resource; website; social networks; martial law
[1] Kurban, O.V. (2010). Social communication in the works of the Ukrainian researchers. Information Society, 11.
[2] Manifesto of the Ukrainian Library Association "Libraries in Crisis". (2015). Library Bulletin, 4.
[3] Guriev, S.O., Terentyeva, A.V., & Volyansky, P.B. (2008). Crisis management and principles of risk management in the process of liquidation of emergencies. Kyiv: N.
[4] Ovsyanyk, V.M. (2018). Crisis communications in emergency situations. Bulletin of the National Academy of Public Administration under the President of Ukraine. Public Administration, 2, 105-111.
[5] Official website of Edelman Trust Barometer. Societal leadership is now a core function of business. (2022). Retrieved from https://www.edelman.com/trust/2022-trust-barometer.
[6] Kyrychok, A.P. (2020). Analysis of strategic-managerial measures of crisis response in the field of public administration (on the example of crisis communication during events related to the battles for Ilovaisk). Technology and Technology of Printing, 4, 90-106.
[7] Ukrainian Library Association. Address of the Presidium of the Ukrainian Library Association to the Library Community of Ukraine. (2022). Retrieved from https://ula.org.ua/ novynyta-podii/novyny/4977-zvernennia-prezydii-vho-ukrainska-bibliotechna-asotsiatsiia-do-bibliotechnoispilnoty-ukrainy-vid-23-liutoho-2022-r.
[8] Ukrainian Library Association. Appeal to publishers and scientific content providers to stop the war in Ukraine. (2022). Retrieved from https://ula.org.ua/novyny-ta-podii/novyny/4981-appeal-topublishers-and-scientific-content-providers-to-stop-the-war-in-ukraine-march-2-2022.
[9] Lviv National Scientific Library of Ukraine named after V. Stefanyk. (2022). Retrieved from http://www.lsl.lviv.ua/index.php/uk/golovna2/.
[10] Larysa, Senyk. Dear colleagues, users, all connoisseurs of the library!. Vinnytsia Regional Universal Scientific Library named after K.A. Timiryazev. (2022). Retrieved from https://library.vn.ua/news-andevents/novini/shanovni-kolegi-koristuvachi-vsi-poczinovuvachi-biblioteki.
[11] Titova, N. (2022). Address of the chairman of the Dnipropetrovsk Library Association, director of the Dnipropetrovsk Regional Universal Scientific Library named after the First Slavic Teachers Cyril and Methodius Nadezhda Titova. Dnipropetrovsk Regional Universal Scientific Library. Retrieved from https://www.libr.dp.ua/76-zvernennya-golovi-dnpropetrovskoyi-bblotechnoyi-asocacyi-direktora-dnpropetrovskoyi-oblasnoyi-unversalnoyi-naukovoyi-bbloteki-mpervouchitelv-slovyanskih-kirila-mefodya-nadyittovoyi.html.
[12] Onyshchenko, O.S. (2022). Statement by academician of the National Academy of Sciences of Ukraine Oleksiy Semenovych Onyschenko on the protest against military aggression by the Russian Federation. National Library of Ukraine named after V.I. Vernadsky.
[13] International Association of Academies of Sciences. (2022). National Library of Ukraine named after V.I. Vernadsky. Retrieved from http://nbuv.gov.ua/node/503.
[14] National Library of Ukraine named after Yaroslav the Wise. (2022). Retrieved from https://nlu.org.ua/.
[15] Official website of Odesa National Scientific Library. (2022). Retrieved from http://odnb.odessa.ua/.
[16] DRLY. Dnipropetrovsk Regional Library for Youth named after M. Svetlov DRLY. (2022). Retrieved from https://dobm.dp.ua.
[17] Official website of Sumy Regional Universal Scientific Library. (2022). Retrieved from http://ounb.sumy.ua.
[18] News. (2022). Scientific and Technical Library named after G.I. Denisenko. National Technical University of Ukraine "Kyiv Politechnical Institute named after Ihor Sikorskyi". Retrieved from https://www.library.kpi.ua/category/news/.
[19] About the work of the Scientific Library of NaUKMA in martial law. Scientific Library of National University "Kyiv-Mohylianska Academy". (2022). Retrieved from https://library.ukma.edu.ua/novyny/548-pro-robotu-naukovoi-biblioteky-naukma-v-umovakh-voiennoho-stanu.
[20] KSU Scientific Library. (2022). Retrieved from https://www.kspu.edu/About/DepartmentAndServices/Library.aspx?lang=en.
[21] Account Suspended. Account Suspended. (2022). Retrieved from https://lib.kherson.ua/cgi-sys/suspendedpage.cgi.
[22] Books "from Putin" were brought to the library in Kherson. (2022). Ukrinform. Retrieved from https://www.ukrinform.ua/rubric-regions/3494084-do-biblioteki-vhersoni-privezli-knizki-vid-putina-zmi.html.
[23] Kherson Regional Library for Youth named after Boris Lavrenov. (2022). Facebook. Retrieved from https://www.facebook.com/unalib.ks.ua/.
[24] Kherson Regional Library for Children. (2022). Facebook. Retrieved from http://www.facebook.com/library.ks.ua/.
[25] Turn on the library! For children and school librarians: veb-project of methodical service of Cherson Regional Library for children named after Chaiky Dniprovoi. (2022). Retrieved from http://vbpi.library.ks.ua/2022/02/.
[26] The first traveling library: About us or twice in one river. (2022). Luhansk OUNB. Retrieved from http://library.lg.ua/.
[27] Luhansk OUNB. Facebook. Retrieved from: https://www.facebook.com/lugbib [іn Ukrainian].
[28] Kei, Adam. (2022). This is Going to Hurt: Audio-book. Bad library. Telegram. Retrieved from https://t.me/goodlibrary/291.
[29] Ukrainian language course. (2022). Retrieved from https://docs.google.com/forms/d/e/1FAIpQLSeJXg2NV1jOm2xUK0xu4pdK5F8Ulisg2FMW5sbI9rbcQzmK8g/viewform.
[30] Code Club Luhansk region. (2022). Facebook. Retrieved from https://www.facebook.com/CodeClubLuhansk.
[31] DRLY. Donetsk Regional Library for Children. (2022). Retrieved from https://bibliokids-mrpl.com.ua/uk/?fbclid=IwAR00Lvb4nMnQp94rp996jaAOs_GDdCBUJyQQ5cNVFUcRqv5-itVx1Y0Frts.
[32] DRLY. Donetsk Regional Library for Children: Pages of web-site «Contacts». (2022). Retrieved from https://bibliokids-mrpl.com.ua/uk/про-нас/контакти.html.
[33] Mykolayiv Regional Universal Scientific Library. (2022). Facebook. Retrieved from https://www.facebook.com/reglibrary.mk/.
[34] Mykolayiv Regional Universal Scientific Library. (2022). Facebook. Retrieved from https://www.facebook.com/reglibrary.mk/.
[35] Chernihiv city centralized library system. (2022). Facebook. Retrieved from https://www.facebook.com/chernihivlib/.
[36] Kharkiv State Scientific Library named after V.G. Korolenko. (2022). Retrieved from https://korolenko.kharkov.com/.
[37] Biblio Lighthouse. (2022). Facebook. Retrieved from https://www.facebook.com/khar.bibl.mayakovskogo/.
[38] Central Library named after Kvitky-Osnovyanenko of the Kholodnogorsky region, Kharkiv. (2022). Facebook. Retrieved from https://www.facebook.com/ЦБ-им-Квитки-Основьяненко-Холодногорскогорайона-Харьков-1101928616515776/.
[39] Central Library named after D.I. Pisarev. (2022). Facebook. Retrieved from https://www.facebook.com/biblioteka.pisareva/.
[40] Ternopil Regional Library for Children. (2022). Retrieved from https://odb.te.ua/.
[41] Poltava Regional Universal Scientific Library named after I.P. Kotlyarevsky. (2022). Facebook. Retrieved from https://www.facebook.com/library.pl.ua/.
[42] Volyn State Regional Universal Scientific Library named after Olena Pchilka. (2022). Facebook. Retrieved from https://www.facebook.com/ounb.volyn/.
[43] Zakarpatska Regional Universal Scientific Library named after F. Potushniak. (2022). Facebook. Retrieved from https://www.facebook.com/ounb.volyn/.
[44] Lahuta, L. (2022). What has changed in the legislation during the martial law - the Public Library of the united territorial community. United Territorial Community Public Library.
[45] Lahuta, L. (2022). "Whose names are the streets and squares named after, to those the country belongs to!" - Public library of the united territorial community. United Territorial Community Public Library.
[46] CultFront. National Library of Ukraine named after Yaroslav the Wise. (2022). Retrieved from https://nlu.org.ua/article.php?id=561.